Human-First AI Marketing Podcast by Avenue9

Turn your expertise into content, conversations, and clients with Human-First AI Marketing. Learn how and where to leverage AI without burning bridges, burning cash, or burning out your team.

For founders and marketing leaders at expert-led B2B firms, Mike Montague, founder of Avenue9, hosts weekly conversations with AI and marketing experts and other founders to learn how they use AI in marketing.

You'll hear practical ways to build thought leadership, leverage AI systems, tell scalable sales stories that travel, show up in AI answers with Answer Engine Optimization (AEO), and build workflows that amplify your team. Practical, candid, and a little funny.

Diagnose your marketing burn rate for free at avenue9.com/quiz.

Want to be a guest? Message Mike on PodMatch: podmatch.com/hostdetailpreview/1738519089289300a62eab036

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Human-First AI Marketing Podcast by Avenue9

Using AI to Boost Your Brand with Mark de Grasse

January 13, 2025 • Mike Montague • Season 1 • Episode 2

0:00 | 31:36

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Unlock the secrets to transforming your brand with AI as we sit down with Mark de Grasse, CEO of the AI Branding Academy and former president of Digital Marketer. Discover Mark's inspiring journey of personal transformation, overcoming long-term health challenges, and shedding a corporate identity to embrace genuine human expression. Together, we explore how AI can liberate us from mundane tasks, allowing creativity and connection to flourish by distinguishing between robot work and human work.

Get ready to revolutionize your creative processes with the power of AI. Mark shares his experience of creating a full magazine over a weekend, showcasing how tools like Descript and Claude democratize skills and cut production time and costs. This episode highlights the shift from costly production to creativity, making once financially daunting projects accessible and empowering small businesses and individuals to innovate and express themselves like never before.

As we navigate the future landscape of marketing, we emphasize the importance of trust and authenticity in the digital age. With AI-generated content saturating the market, there's a potential resurgence in craving genuine human connections. Explore the AI Branding Academy's framework for developing a unique brand voice and the vital role of strategic AI integration in crafting strong brands. Join us for insights into upcoming opportunities with the Academy, and learn how to stay ahead by ensuring that your branding efforts remain true to human values.

(00:07) AI in Branding and Transformation
(12:43) Unlocking Creativity With AI
(17:30) Future of Marketing With AI
(26:27) Navigating Trust in the Digital Age
(30:27) Creating Cool Brands With AI

The Human-First AI Marketing Podcast is brought to you by Avenue9. We use artificial intelligence to amplify your unique voice, empower your marketing team, and enable your scaling business to achieve big-brand success.

Explore new avenues available with AI marketing at Avenue9.com.

No matter where you’re starting from or how big your goals are, we turn modern marketing challenges into exciting opportunities. Let's get started with a discovery consultation!

Want to be a guest? Send Mike Montague a message on PodMatch here.